Blog
Guides and tips on short links, Universal Links and mobile deep linking.
Guide
5 short-link mistakes costing you installs (and how to avoid them)
We analyzed 1000+ mobile-app links. Here are the 5 recurring mistakes that cost 30 to 60% of potential installs.
May 6, 2026
Success Story
Universal Links: how Echo cut its drop-off rate by 41%
Echo, a podcast app, was losing 41% of users at the “open shared link” step. Universal Links via shoort.xyz killed the friction.
May 6, 2026
Success Story
Why Dropico ditched Bitly for shoort.xyz
Dropico, a photo-sharing app, was paying $35/month on Bitly. Migrating to shoort.xyz: $0, native Universal Links, cleaner dashboard.
May 6, 2026
Success Story
From 0 to 50K clicks: indie dev Léa's short-link playbook
Léa builds FocusFlow alone. In 6 months her shoort.xyz short links pulled 50K clicks and 8K installs. Here's her stack and 4 rules.
May 6, 2026
Success Story
How Mango doubled its iOS downloads with Universal Links
Mango replaced its plain links with shoort.xyz Universal Links. Result: +112% direct app opens and 2× referral conversion in 30 days.
May 6, 2026