★ New · Universal Links & App Links for iOS and Android →
✦ Smart short links

One link. Three destinations. Zero friction.

Create smart short links that automatically redirect to your iOS app, Android app, or website — based on each visitor's device.

✓ No signup ✓ No card ✓ 30s setup
Create an account
Short link
shoort.xyz/demo23
iOS
App Store
Android
Google Play
Web
Browser
12M+
clicks redirected
180
countries
99.99%
uptime
<40ms
redirect time
How it works

Three steps. Thirty seconds.

01

Paste your link

Long URL, app link, deeplink — anything goes.

02

Set the rules

One destination per device: iOS, Android or web.

03

Share anywhere

One short link that adapts to every visitor.

Features

Built for creators and builders.

Smart redirect

Right link, right device.

iOS opens the App Store. Android opens Google Play. Desktop stays on your website.

iOS → App Store
Android → Play
Web → Site
Universal Links & App Links

Opens the app, not the browser.

If the app is installed, the click opens it directly. Otherwise, automatic redirect to the store.

apple-app-site-association
{ "applinks": { "details": [
  { "appIDs": ["TEAMID.bundle"],
    "components": [{ "/": "/*" }] }
]}}
Real-time analytics

Know who clicks, where, when.

Track every click by device, country, day. Export everything. No third-party cookies.

L M M J V S D
Built-in landing page

All your links in one place.

A mini link-in-bio included in every account. Customize colors, add your logo.

Instagram
YouTube
Site web
App iOS
Who it's for

Designed for people who share a lot.

👤

Creators

One link in your Insta bio that opens the right app per device.

📊

Marketers

Track clicks per campaign, export data, optimize your flows.

⌨️

Developers

REST API, webhooks, custom deeplinks. Build whatever you want.

🛡

Brands

Custom domain, branded links, shared team workspaces.

Blog

Guides and case studies

All articles →
FAQ

Frequently asked questions

A Universal Link is a standard HTTPS URL that opens an iOS or Android app directly when installed — without going through the browser. Apple calls them "Universal Links", Google "App Links". shoort.xyz handles the required configuration file (apple-app-site-association) automatically.
When a user taps your short link, shoort.xyz automatically detects their device (iOS, Android, or web browser) and redirects them to the matching URL you configured. One link, three possible destinations.
Yes. You set one URL for iOS (deep link or App Store), one for Android (deep link or Play Store), and one for web. shoort.xyz redirects every visitor to the right destination automatically.
Yes, shoort.xyz is completely free. Create an account, generate your short links and track your stats at no cost.
Linktree shows a social-links page (so does shoort.xyz). Bitly shortens URLs (so does shoort.xyz). But shoort.xyz is the only one that combines both with smart device-aware redirect and native iOS Universal Links / Android App Links support — perfect for mobile app developers.

Ready to shorten smartly?

Create your first smart link in 30 seconds. No card required.

No signup. No card. No hassle.